Wednesday, 9 November 2011

Planning my music magazine

My target audience for my magazine will be teenagers aged 12-18 who are interested in mainstream music, articles and artist’s work and life interests, as my questionnaire results show that all the people that have answered my questionnaire were under the age of 18. My magazine should involve mainstream music that outlines the genre Hip-Hop/rap as they were the top rated within the questionnaire. By involving the magazine with mainstream music I will be able draw attention to people interested in the latest music’s as they are normally the ones who buy a larger amount of music magazines for the fact that they like to keep up to date with the latest music, in addition I have chosen mainstream music because it would increase sales.
Due the results of my questionnaire I have discovered that the people that have answered my questionnaire buy music magazines once a month although the majority would like to buy a magazine that was released once a week there for I have decided that my magazine will be released every fortnight so that I can have a balance between both responses.
The results of my questionnaire indicate that 68.8% of people are willing to pay between £1-£2 for their music magazine so I have taken that into consideration as well as the price it would cost me to manufacture the magazine and how much profit I would like to make, from that I have decided to charge £1.90 for each copy as my target audience are teenagers and do not have their own income to afford an expensive magazine.
I have made the choice of making my magazine with a glossy cover because it looks more appealing as the pictures tend to standout more, also a glossy cover guaranties that the magazine can last longer as its rips less easily.

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